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HomeCURRENT AFFAIRSAudi launches A4 Premium variant in India

Audi launches A4 Premium variant in India

Luxury car maker Audi India on Monday has launched a new variant of the A4 sedan – the Audi A4 Premium to celebrate a successful 2021 — priced at ₹39.99 lakh (ex-showroom).

The Audi A4, in its fifth generation, boasts a new design and a powerful 2.0-litre petrol engine that generates 140 kW (190 hp) of power and 320 Nm of torque. It is an addition to the existing line up – including the A4 Premium Plus and A4 Technology variants, the company said in a statement.

Audi followed this launch with eight more launches to script a strong growth in terms of sales. And while the product portfolio is split between sedans, SUVs and now a wide range of electric vehicles as well, the Audi A4 appears to have its own field of play. “The Audi A4 since its launch in January has garnered great response this is a car that has historically been a volume seller for the brand,” said Balbir Singh Dhillon, Audi India Head. “Today, we are happy to introduce a new variant the Audi A4 Premium to mark the success of our brand in 2021.”

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The equipment list on the A4 Premium variant includes LED headlight with signature DRLs, LED rear combination light, sunroof, Audi sound system, Audi smartphone interface, Audi phone box light with wireless charging, Parking Aid Plus and rear-view camera, Audi Drive Select, ambient lighting, six airbags, four-way lumbar support on the front seats and a 10-inch main infotainment display, among others.

On the launch occasion, Mr Balbir Singh Dhillon, Head of Audi India, said, “The Audi A4 since its launch in January has garnered great response – this is a car that has historically been a volume seller for the brand. Today, we are happy to introduce a new variant – the Audi A4 Premium to mark the success of our brand in 2021. This is a time to celebrate and we couldn’t be happier that we are able to give our customers a choice of three trim levels to choose from. I am confident this will bring in more customers to the ever-growing Audi family.”

(With inputs from agencies)

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