TVS: The TVS Motor Company, the third-largest two-wheeler manufacturer in India, plans to introduce Euro-5 compatible two-wheeler models including the Apache and Jupiter in Turkey.
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Turkey plan
In accordance with the government’s desire to promote the sale of vehicles that comply to these standards, the company has taken steps to introduce Euro-5 compatible two-wheelers for Turkey customers.
Products like the Apache RTR 200 4V, Raider, Jupiter, and NTORQ Race Edition will improve the company’s position in the Turkish market.
TVS Motor stated that its most well-liked models among Turkish clients are the TVS Jupiter and TVS Apache RTR 200 4V.
The company will launch the Euro 5-compliant items after it receives approval from the European Union and local authorities. Subject to regulatory permissions, TVS Motor anticipates that the goods will be offered at its distributor Uğur Motorlu Araçlar (UMA) starting in March 2023.
Currently, the items are undergoing testing and regulatory-type approval. The management of the company is confident that the company would be able to maximise its reach in Turkey thanks to its distributor’s knowledge of the two-wheeler market.
The new products, according to the distributor, Uğur Motorlu Araçlar (UMA), will revolutionise their clients’ lives.
TVS in the EV market
Tuesday witnessed the company conduct an analyst meeting where it discussed the introduction of numerous electric vehicles that would span every market sector. The management claimed that they are still increasing their margin despite the sudden increase in EV sales. TVS mentioned the iqube, which sells 10,000 units a month today and plans to sell 25,000 units by March 2023. If it succeeds in achieving this goal, iqube would become the leading brand in India’s EV two-wheeler market.
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