Once again in the SUV segment, Tata Motors has launched the Tata Harrier Adventure X and Adventure X+ at an attractive starting price of Rs 18.99 lakh. These new models supersede the older Adventure trims and feature a bold design overhaul, high-feature pack, and an affordable package, but are limited by the fact that the prices are valid only till October 31, 2025.
Fresh Trims, Familiar Power: What’s New in the Adventure X Line-Up
Harrier Adventure X and Adventure X+ are reincarnations of the previous series, Adventure. The most outstanding feature is the exterior and interior finishing, which makes these variants stand out from the crowd. The outside appearance seems rough and set on the road less travelled, but on the inside, there is an exclusive cabin theme that is not similar to others.
Replacing the Adventure+ and Adventure+ A trims, the new X-Series is not only redesigned but also at a lower price; it is slightly more affordable than the Adventure. It is also a reasonable option for buyers who want to buy an SUV that delivers on its promise of being capable yet is more traditionally accommodating in its approach.
Limited-Time Pricing Makes It Even More Tempting
The base model Adventure X comes priced at 18.99 lakh, and the high-spec Adventure X+ is priced at 19.34 lakh. Both of these are priced lower than the previous models. Tata Motors is promoting them as high-value products in a competitive segment.
Though the company has stated that these prices are time-bound and they would be valid till 31st October 2025. This is therefore perhaps the time when, if a prospective purchaser is interested in making a purchase, he/she would find a well-fitted-up Harrier at a price point less than would have been imagined.
Shared DNA With the Safari: Adventure Spirit Reinforced
The new Adventure X variants of the Harrier are patterned on the same revision made to the Tata Safari line-up. This unified upgrading strategy indicates that Tata is placing both SUVs at a congruent variant structure where they will be more identifiable and likable by adventure-seekers.
Using Tata with established engine performance, strong build quality, and a reworked cabin feel, the Harrier Adventure X hopes to prioritise more excitement at less cost.
