HomeBRAND REVIEWEuronics ropes in Hrithik Roshan as brand ambassador

Euronics ropes in Hrithik Roshan as brand ambassador

Washroom automation accessory band, Euronics, has signed Hrithik Roshan as their brand ambassador. The actor would be the face of the brand’s campaigns for the upcoming year.

“We are excited to partner with Hrithik Roshan for our brand campaign that targets the segment of the audience who is more aware and makes a conscious choice of upholding their health and safety. This is the area where our Brand ethos coincides with that of Mr Hrithik, we both strive to work in the public interest. His body of work that encompasses versatility and evolution, is very much in line with how we operate. We both listen to our audience and aim to deliver results in tandem with gold standards. The fact that he is an icon, whose lifestyle is aspirational for families and individuals pan India, is a bonus,” said, Viknesh Jain, chief executive officer and managing director, Euronics.

Roshan said, “The pandemic has taught a lot, and maintaining health and hygiene is not just an option, but a way of life now. As an ambassador, my decision to associate with Euronics comes from a personal capacity. I prioritize the well-being of my family and all my associates, and Euronics solves my sanitation concerns. With automation and innovation, Euronics has developed products that can assist an individual, while upgrading their standard of living. In the end, we all want the best for our houses and personal spaces, and for this reason, I choose Euronics,” Roshan said.

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