Maxima Watches – one of the leading watch brands in the country, augmented its Max Pro series with the launch of X1. Besides, Maxima roped in ace cricketer Surya Kumar Yadav as its newest brand ambassador. Surya Kumar Yadav has been a phenomenal figure in Indian cricket with his spectacular performances, especially in the Indian Premier League (IPL), which have boosted his stature in the hearts of millions of Indian cricket enthusiasts.
The spokesperson of Maxima Watches cited, “Maxima is delighted to introduce our association with Surya Kumar Yadav (SKY) – as our brand ambassador. SKY, a world class sportsman and one of the rising stars of Indian cricket is known for his reliability and unbeatable performances.We are proud to have this exemplary cricketer as our brand ambassador and we are confident that this association will enable us to reach out to millions and serve the expectations of our target audience.We are excited to start our association with SKY with the launch of X1, the newest introduction to our X series smartwatches. The X1 is powered by industry leading Chip Realtek and is being introduced for a limited time at Rs.1999 for all customers”.
“Maxima is an iconicbrand, which has been redefining the watch industry for the last twenty-six years. The massive customer acceptance of Maxima products has been a testimony of its success and it will be an honour for me to represent such a brand,”said Surya Kumar Yadav.