HomeENTERTAINMENTDeepika Padukone Faces Backlash for Wearing Hijab in Tourism Ad, Netizens Recall...

Deepika Padukone Faces Backlash for Wearing Hijab in Tourism Ad, Netizens Recall Her JNU Stand

A new tourism campaign featuring Deepika Padukone ignites heated discussions online over wardrobe choices, faith representation, and cultural sensitivity. Supporters and detractors collide, reviving old debates around freedom, identity, and public perception.

Under Abu Dhabi’s shimmering backdrop, Deepika Padukone and Ranveer Singh step into their role as brand ambassadors. A striking red outfit covers Deepika in full grace, yet sparks a wave of online chatter. From glamour to controversy, the shift is swift.

Debates grow louder, connecting the scene to her past JNU stand. And with that, the stage is set for the Abu Dhabi ad storm.

Deepika Padukone Sparks Controversy With Abu Dhabi Ad 

According to NDTV, social media was flooded with posts slamming Bollywood actor Deepika Padukone for appearing in a commercial for Experience Abu Dhabi under the Department of Culture and Tourism – Abu Dhabi. Many critics accused her of wearing a “hijab,” but the garment was, in reality, an abaya, a traditional full-body outfit distinct from the hijab, which only covers the head and neck.

The ad features Deepika, now the regional brand ambassador alongside Ranveer Singh, in a red attire symbolizing grace and modesty. Trolls recalled the Deepika Padukone JNU statement from 2020, where she had expressed silent solidarity with students. The Deepika Padukone hijab controversy soon evolved, intertwining discussions about identity, attire, and intent. 

Fans Show Support for Deepika Over Wearing Hijab In Ad 

Amid rising criticism, heartfelt voices emerged online. One user commented, “Ye wo hi log hoge jo apni bahan betiyon ke sar par rupatta to kya uske pure dhake huve kapde bhi nahi dekhna chahte h,” showing frustration at selective outrage. Another added, “Kahan hai hijaab? Isi tarah gurudware mein bhi sar dhaktein hain,” likening it to cultural respect.

A user remarked, “Add sey unki roji roti chalti hey, kahey troll kartey ho,” defending her professional choices. These reactions pulsed with exasperation, empathy, and wit; each supporting her comfort and choice while challenging trolls. As emotions swirled online, a broader Cultural sensitivity debate began to rise. 

Debate Emerges Over Choice Versus Cultural Sensitivity Online 

The Deepika Padukone Abu Dhabi ad quickly morphed into a digital arena where freedom and faith collided. The Deepika Padukone hijab controversy invited opinions from both admirers and skeptics. Critics felt that celebrities should be careful about cultural expressions, while others believed attire shouldn’t define intent.

The Cultural sensitivity debate gained traction as users discussed boundaries between personal choice and representation. Her earlier Deepika Padukone JNU statement resurfaced, linking her past activism to the current controversy. The episode showcased how a single advertisement can ignite layered social dialogues. With passions still running high, attention gradually turned toward the campaign’s larger purpose. 

Impact on Brand and Tourism Campaign 

While the reactions remain divided, assumptions circle potential ripples in the Deepika Padukone Abu Dhabi ad campaign. Brands often see debate as double-edged; controversy fuels curiosity, yet risks narrative control.

The ongoing Cultural sensitivity debate might expand visibility globally, tempting more travelers to explore Abu Dhabi’s cultural harmony. Still, measured responses from the brand could steer the conversation back to heritage and hospitality rather than headlines. 

The Deepika Padukone hijab controversy reveals how fashion, faith, and fame often blur lines in modern narratives, keeping the Cultural sensitivity debate alive.

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