Alt Balaji: Ektaa Kapoor has established her reign as the queen of television ever since we can recall. Her production house Balaji Telefilms have given India some of its most popular television series. From Kyunki Saas Bhi Kabhi Bahu Thi to Naagin, we have seen Ektaa Kapoor’s content transcending genres. Ekta was also running streaming giant Alt Balaji which she co-founded with her mother Shobha Kapoor in 2017. However, as per the latest update, both Ekta and Shobha have stepped down from their position.
Ektaa Kapoor and Shobha Kapoor step down as heads of Alt Balaji
Ektaa Kapoor took to her Instagram handle, announcing her and her mother’s departure from Alt Balaji. She shared the press release that read, “AltBalaji, one of India’s leading digital entertainment platforms, officially announced today that Ektaa R Kapoor and Shobha Kapoor have stepped down from their positions as the heads of the company. While the process of stepping down started last year, Alt Balaji now has a team to take over. This decision is a strategic one to focus on their ventures.”
In the same post, Alt Balaji also announced that Vivek Koka has been appointed as the new Chief Business Officer of the company. “The company is pleased to announce that Vivek Koka has been appointed as the new Chief BUsiness Officer of Alt Balaji. Under Mr. Koka’s leadership, Alt Balaji aims to follow their footsteps and continue its strong track record of delivering high-quality, original content to its audiences.” concluded the statement.
Sharing the announcement, Ektaa captioned, “Good luck team #alt. Will always share ur posts and lend any support needed! Let’s welcome the new management.”
Alt Balaji controversy
TV Czarina Ektaa Kapoor had also landed into controversy after the Supreme Court slammed the producer over objectionable content in her web series XXX.
A bench of Justices Ajay Rastogi and C.T. Ravikumar said: “Something has to be done. You are polluting the minds of the young generation of this country…” As per the report of IANS, the bench added that the OTT (Over the Top) content was available to all and questioned her counsel as to “what kind of choice are you providing to the people”.
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