Actor Kriti Sanon is currently facing flak on social media regarding her clothing in an advertisement for Raksha Bandhan, which has been deemed inappropriate by a few social media users. There has been some social media buzz regarding the festive dressing style of the actor, with some social media users raising doubts whether the outfit was suitable for a campaign on Raksha Bandhan.
DON'T MISS
Kriti Sanon’s Raksha Bandhan Look Draws Attention
The advertisement featuring Kriti Sanon was intended as a festive campaign around Raksha Bandhan. However, her outfit quickly attracted attention on social media. Some users criticized the revealing nature of the outfit and questioned its suitability for a traditional festival. The reactions turned the campaign into a wider social media discussion, with comments ranging from fashion criticism to concerns about cultural representation.
Netizens Bring Eid and Christmas Into the Debate
As the discussion gained momentum, some social media users asked whether similar outfits would be used if Kriti Sanon appeared in campaigns associated with festivals such as Eid or Christmas. The comments have added another layer to the online debate. Rather than focusing only on the outfit, users are now questioning whether celebrities and brands maintain the same approach to representation across different festivals.
Social Media Debate Puts Festive Advertising Under Spotlight
The controversy highlights the growing scrutiny faced by celebrities and brands when creating festival-focused campaigns. Advertisements associated with cultural occasions often attract strong reactions because audiences expect the visual presentation to match the mood and traditions associated with the festival. For brands, the episode also shows how quickly a festive campaign can become a social media talking point.


