Zara Hatke Zara Bachke box office collection: Vicky Kaushal and Sara Ali Khan’s latest Bollywood sensation, ‘Zara Hatke Zara Bachke’, directed by the talented Laxman Utekar, is causing quite a stir at the box office. Witnessing an impressive 35% increase in collections on the second day, the movie has netted a promising Rs 12.25 crores in just two days and is on track to hit the Rs 20 crores mark by the weekend.
Film Enjoys Rapid Growth Across National and Non-National Chains
Despite initial industry expectations, ‘Zara Hatke Zara Bachke’ has astounded critics by accumulating approximately Rs 5.25 crores on the first day alone. The national chains, which contributed around Rs 3.35 crores on day one, went on to make Rs 4.45 crores on the second day. Even smaller chains like MovieMax recorded impressive figures, with day 2 seeing a surge from Rs 8.65 lakhs to Rs 12.95 lakhs.
The film’s irresistible allure could be attributed to various factors including catchy music, a fresh on-screen pairing, and a compelling ‘buy one get one’ offer which has lured potential viewers into cinemas.
‘Zara Hatke Zara Bachke’ – The Top Movie Choice in India This Week
Despite fierce competition from major releases such as ‘Spider-Man: Across The Spider-Verse’, ‘Zara Hatke Zara Bachke’ has emerged as the country’s top movie choice this week. This development has breathed a sigh of relief into the Hindi Film Industry, particularly for those invested in small and mid-budget films.
With the ‘buy one get one’ offer playing a significant role, it is evident that genuine anticipation for the film has been a key driver in its success. If the film maintains this momentum into the weekdays, it could continue its run up until the highly-anticipated release of ‘Adipurush’ on June 16, 2023.
The Film’s Performance Challenges Industry Perceptions
The stellar performance of ‘Zara Hatke Zara Bachke’ also challenges some prevalent industry perceptions. Both Vicky Kaushal and Sara Ali Khan have primarily been involved with digital platforms since the pandemic, and their successful transition to a theatre-based, small-town romantic comedy indicates that an actor’s exclusivity to theatres isn’t necessarily a determining factor for a film’s success.
These surprising figures underline the film’s strength and potential and keep both critics and fans eagerly anticipating what ‘Zara Hatke Zara Bachke’ will achieve next.
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