Bhopal: Actor Raza Murad was removed as brand ambassador of Bhopal Municipal Corporation’s ‘Swachhata Abhiyan’ on Friday on the order of urban development minister Bhupendra Singh, a day after his appointment was announced.
In a letter to the Bhopal civic chief, Singh said Murad should be dropped as brand ambassador as his contribution in the field of cleanliness was not known.
“A brand ambassador should be such a person who has contributed in a major way in the field of cleanliness or who is well-versed with Bhopal’s culture. Therefore, the order in this regard should be cancelled with immediate effect. Instead, nominate a prestigious person/institution who has made noted contributions in the field of cleanliness,” the minister’s letter said.
Bhopal Municipal Corporation approved the recommendation without consulting with the urban administration department. This irked the minister who questioned the appointment of Raza Murad.
The minister also suggested the municipal corporation to appoint those as brand ambassadors who have contributed to cleanliness mission or are familiar with culture and traditions of the city.
Sources said that minister was upset with Murad as he had campaigned for Congress MLA Arif Masood in 2018 assembly election.
Raza Murad is a well-known personality in the Hindi film industry and has worked in hundreds of films that have been lauded by fans. He has been part of films including Daku Hasina, Namak Haraam, Rajinikanth, Kabrastan, Kudrat Ka Kanoon, Ram Teri Ganga Maili and many more. He has taken roles alongside some of the most iconic actors including Amitabh Bachchan, Rekha, Hema Malini, Rajiv Kapoor and many others.
(With inputs from agencies)