The third edition of the My E-Haat Conclave opened on Friday at Noida Haat in Sector 32, creating a vibrant platform for artisans, industry stakeholders, government representatives, civil society members and academicians to come together. The three-hour event, which began at 3 pm, featured panel discussions, product showcases and cultural performances celebrating India’s rich craft heritage.
My E-Haat Conclave 2025 Brings Artisans and Buyers Together at Noida Haat
My E-Haat is an online marketplace designed to bridge the gap between local artisans and customers by providing direct market access. As part of an initiative by the HCL Foundation, the platform has supported over 5,000 artisans across diverse craft traditions from different parts of the country.
The My E-Haat initiative currently works across more than 40 artisan clusters
Speaking at the conclave, Dr Nidhi Pundhir, Director, HCL Foundation, said the focus of this year’s edition was on looms and textiles, in line with National Handicrafts Week. “This year’s conclave is a celebration of looms. We have fabrics from across India, and the aim is to enable citizens to interact directly with artisans and understand their craft,” she said. The My E-Haat initiative currently works across more than 40 artisan clusters in over 10 states.
A total of 24 stalls set up by various NGOs and independent artists will remain open throughout the weekend, offering visitors an opportunity to explore and purchase handcrafted products. Local artists from Noida also participated, including Bihari women artisans showcasing traditional Madhubani artwork.
Poonam, associated with the Efrah NGO and running a stall at the conclave, said her group has been linked with My E-Haat since its inception. “We sell crocheted items and other handmade crafts, and platforms like this help us reach a wider audience,” she said. Efrah, an organisation working to improve access to resources for women and children, has more than 150 employees worldwide, including 12 based in Noida.
The conclave highlighted the growing importance of digital platforms and community-driven initiatives in sustaining traditional crafts while ensuring better livelihoods for artisans.