OpenAI has unveiled Sora 2, its most advanced AI video generation model yet. Alongside it, the company has launched a new social media app aimed at competing with TikTok and YouTube. The app allows users to create high-definition videos with audio using simple text prompts. It also has a unique Cameos feature, which lets users place themselves into AI-generated scenes.
What’s New in Sora 2
It marks a big step forward in AI video creation. It can generate realistic motion, synchronised dialogue, and sound effects, making videos look more lifelike than ever. With this launch, OpenAI is stepping into the same arena as tech giants like Google, Meta, and ByteDance, aiming to change how online content is made and shared.
Here’s What Makes It Special
Swipe-and-Scroll Interface: The app has a vertical, swipe-based layout, like TikTok, Instagram Reels, and YouTube Shorts.
AI-Powered Video Creation: Users can generate high-definition videos simply by typing prompts.
Cameo Feature: Users can insert themselves into AI-generated scenes.
Algorithm-Driven Feed: The feed shows personalised recommendations based on what users like.
Initial Rollout: Sora 2 is launching on the Apple App Store in the U.S. and Canada on an invite-only basis.
Short-Form Content Focus: The app is designed mainly for short videos, similar to TikTok and YouTube Shorts.
Competing With Big Players: Sora 2 joins a market where Google’s Veo 3 and Meta’s AI video tools are already gaining popularity.
Is Sora 2 Free?
Yes, it is free to use at launch, with generous usage limits for new users. These limits may change based on system resources. ChatGPT Pro users can access an experimental higher-quality Sora 2 Pro model on sora.com and will get access in the Sora app in the future. OpenAI also plans to make Sora 2 available via API, allowing developers to use it in other applications.
Currently, ChatGPT Free, Enterprise, and Education accounts cannot access Sora. Only ChatGPT Pro and Plus plans offer unlimited access, as long as users follow OpenAI’s terms of use.
