Viral Video: Kiran Mazumdar-Shaw posted a video about “pink tax” on X. She retweeted a video that Dr. Sanjay Arora shared about how certain brands charge women extra for things that are “of the same size and quantity” than they do for males.
Examples Across Sectors
In the video, Dr Arora says, “Do you know that women’s products of the same category are far more expensive than the male products of the same size and quantity? That is ‘pink tax’ when women pay more for the same product”. He continues by providing a few instances from other sectors, such as apparel and cosmetics, where women are charged more for comparable goods.
Kiran Mazumdar-Shaw tweeted the video on X and wrote, “Pink Tax! A shameful gender bias that women must respond to by shunning such products!” The World Economic Forum states, “Men and women often buy similar day-to-day products. But research shows that consumer products targeted and advertised to women are sometimes more expensive than comparable products marketed to men. This disparity is referred to as a so-called pink tax”.
Recent Upload and Engagement
Just a few hours ago, the video was uploaded. The video has received over 236.3K views since then. Nearly 1.7k likes have been added to the share. As they responded to the video, people left a variety of remarks.