Apple Plans Changes In International Business, Decides To Make India Its Own Region

Apple will make major changes in the management of its international business to focus more on India. India has become an important market for the company.

The increasing importance of India for the company can be gauged from the fact that it is also going to open its first retail outlet here. According to a Bloomberg report, the change in management is taking place after the retirement of the company’s vice president in charge of India, Hugues Asseman.

Apart from India, he was also in charge of Middle East, Mediterranean, East Europe and Africa.

Apple is working on increasing manufacturing in the country

In his place, Apple is promoting India head Ashish Chowdhary, who will report directly to the company’s product sales head Michael Fenger. Apart from being a sales engine for Apple, India is becoming more important for the company’s product development. Main suppliers to India are coming into the field.

The company is working with manufacturing partner Hon Hai Precision Company to build a new iPhone production facility in the country.

What is the purpose of the company?

Changes in Apple’s management will affect how the company is managed internally and how it reports regional sales in public financial results. India is included in Europe category in these statements. Meanwhile, Apple’s sales and international team is split between Fenger and Doug Beck, with both reporting to executive CEO Tim Cook.

Despite a 5 percent decline in total sales, Apple’s revenue in India has been at a record level in the last quarter. To work better in the field, the legendary tank company has launched an online store. And this year it also plans to open its first retail outlet. During the last earnings call, Cook emphasized on the importance of the Indian market. He compared it to the company’s early years in China.

In the coming time, India can become the largest manufacturer of iPhone by leaving China. According to reports, India’s cost savings and market capacity are among the benefits that benefit the iPhone supply chain.

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