India listened to FM Nirmala Sitharaman with bated breath , when she presented her Union Budget. There have been varied reactions among various sections of the society on the Budget pronouncements made by her.
Sexual Take by Durex in a Mutual Fund Instagram Reel
Reports emerging suggests that India is celebrating.
However it has been a bearish weak for investors , who have seen stock market tank on account of Adani Hindenburg row. Twitter has been abuzz and trending with #StockMarketCrash, suggesting a lean time for investors , especially who bet big on Mutual Funds.
The term ‘Mutual Fund’ reminds one of a disclaimer of the risks that go with it – Mutual Funds are subject to Market risk.
However India’s leading condom brand Durex has just waded in added to some kinky fun element to it by incorporating a Sexy Twist by calling it Mutual Fun instead of Mutual Fund.
Durex Condoms released an Instagram reel on the lines of ‘Mutual Funds’ and focused and it was word played focusing on ‘safe sex’.
The ad reads, “Mutual Fun intercourse is not subject to any risk when you invest in safe sex, please chose the variant carefully’.
Background Graphic
The background graphic in the video features a bull and a bear and is decorated with icons representing love hearts. Not only that, but the tone of the voice used in the Durex advertisement matches the harsh one used at the end of every advertisement for a mutual fund.
The amusing advertisement continues by emphasising its significance in the context of the trade market, which is currently a hotly debated subject in light of the recently announced budget, worries about the stock market, and a number of other topics. “We’re the safety market #iykyk,” said the caption of the post.
Also Read: Congress to rake up unemployment, inflation issues in a big way during Budget session
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