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Viral video: Two Iskcon monks dressed in saffron robes were seen performing kirtan outside a KFC outlet, chanting “Hare Rama Hare Krishna” as people walked out holding chicken buckets. The calm, spiritual act instantly drew attention, with many stopping to watch or record. While it appeared peaceful on the surface, the timing and location hinted at something deeper and more deliberate.
The act was reportedly a response to a recent controversy where a man ate non-vegetarian food at Govind, Iskcon’s pure veg restaurant. The video has since gone viral, sparking debate online, was it harassment or an expression of consciousness?
Everyone has their way of expressing devotion—or staging peaceful protest. In a now-viral video shared by Senāpati Bhakta on X, two ISKCON monks are seen chanting “Hare Rama Hare Krishna” outside a KFC outlet, as customers pass by with food in hand. The caption of the video read, “They come to our restaurants to harass us, & we come to uplift their consciousness.” The unusual scene quickly gained massive views and sparked conversation online.
They come to our restaurants to harass us, & we come to uplift their consciousness. 🙌 Hare Kṛṣṇa pic.twitter.com/7dQm5D42qx
— Senāpati Bhakta (@bhaktSenapati) July 22, 2025
Social media users dubbed the spiritual act as the “coolest revenge” against fast food culture. Many praised the monks for choosing prayer over provocation, calling it a calm yet powerful message. The incident was reportedly triggered by a recent controversy involving a man eating non-veg food at ISKCON’s Govind restaurant, leading to heated discussions around religious beliefs, food practices, and mutual respect.
A controversy broke out after a viral video showed a young African man eating KFC chicken inside Govinda's restaurant. The pure vegetarian restaurant belongs to ISKCON and serves only meat‑free meals to guests. He entered the dining hall and asked staff whether non‑veg food was available at their premises.
After they confirmed a strict vegetarian policy, the man pulled out a KFC chicken box and ate the meat defiantly. He even offered some pieces to staff and other diners around him before they reacted. Security escorts removed him from the premises amid loud reactions and shocked expressions. Online debates sparked immediately afterwards.
Online discussions erupted as viewers debated whether the viral video responses crossed lines of decorum and faith. Some argued that chanting kirtan outside KFC provided a peaceful, symbolic protest against meat consumption in society. Others felt that eating chicken inside a sacred vegetarian restaurant mocked core ISKCON principles and deeply disrespected devotees.
Many observers pointed out that both acts served as powerful statements reflecting cultural tensions over dietary choices. On social media platforms, users exchanged heated comments, shared memes, and questioned whether either action served a purpose. Many critics urged calm dialogue over themed protests.
The internet lit up with passionate responses, each comment revealing a different emotional lens on the viral video. One user commented, "KFC se order laane wale ki galti thi KFC ki nhi," placing the blame on the individual, not the fast-food chain, expressing a fair, balanced take. Another wrote, "They are just vibing to our song, Coolest revenge!" showing amusement and admiration for the monk's approach.
A user said, "No harassment no forceful thing …just pure joy…" appreciating the peaceful nature of the act. One more chimed in, "THIS IS SO JOYFUL AND BEAUTIFUL ❤️," sharing genuine warmth and appreciation. Meanwhile, one viewer disagreed, "Ye to koi bat nai hui. It's not good to impose your belief or faith to anyone," expressing discomfort with public religious expression.
Both incidents highlight deep divides in food choices and spiritual beliefs. The viral video moments invite reflection on respectful protest and communal tolerance. Debate continues online without any clear verdict.
Note: This article is based on information provided in this viral video/post. DNP India doesn't endorse, subscribe to, or verify the claims.