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HomeBRAND REVIEWRangriti ropes in Kriti Sanon as brand ambassador

Rangriti ropes in Kriti Sanon as brand ambassador

New Delhi: Biba Fashion Ltd, the Indianwear brand for women has signed Bollywood Actress Kriti Sanon as the Brand Ambassador for their contemporary Indian wear brand Rangriti. 

The new collection offers everyday, party, festive, and various accessories and bottom wear. With a wide range of elegant kurtis, dresses, suit sets, indie tops, slim pants, and palazzos the brand aims at bringing variety and style to every woman’s closet. Rangriti is retailed out of over 110 stores across India and is in 250 large format stores. The range is also available online at www.rangriti.com and across major online portals.

Siddharath Bindra, MD of Biba Fashion Ltd. stated, “We are delighted to have Kriti Sanon on board as our Brand Ambassador for Rangriti. With her effortless style, high fashion quotient, and free-spirited attitude Kriti was the perfect choice for a brand that has similar values. She is extremely popular amongst the youth across Tier l and ll cities and Rangriti is a fashion brand for the young and contemporary women who like to add a twist to their regular Indian wear.”

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